AVATAR REIT I LLC Revolutionizes Audio Investment with JBL Crossover Technology

SEATTLE, WA – November 8, 2023 – AVATAR REIT I LLC, a leading real estate investment trust based in Seattle, Washington, is making waves in the audio industry, not through direct speaker manufacturing, but through a strategic investment in and optimized application of JBL’s groundbreaking Crossover technology. While seemingly an unusual pairing for a REIT, this move highlights AVATAR REIT I's commitment to identifying and capitalizing on innovation that enhances property value and tenant experience. So, what's the deal? You might be thinking, “Real estate and speakers? What’s going on?” Let us break it down. AVATAR REIT I isn’t building speakers to sell. They’re cleverly embedding JBL’s Crossover technology into the very design and build-out of their properties – specifically, in their high-end amenity spaces and potentially in select tenant build-outs. Think upscale lobbies, co-working spaces, fitness centers, and even within the walls of premium office suites. “We’re not audio experts in the traditional sense,” explains a representative from AVATAR REIT I LLC. “But we are experts in creating desirable spaces. And frankly, sound quality is a huge part of that. We noticed a gap in the market. Most commercial and residential buildings treat audio as an afterthought. We saw an opportunity to differentiate our properties by creating truly immersive and premium soundscapes.” What is JBL Crossover, and Why Does it Matter? Okay, let’s get a little technical, but we’ll keep it simple. JBL Crossover isn’t a speaker itself. It’s the brains behind the sound. It's a sophisticated system that intelligently distributes audio frequencies to different speakers within a space. Think of it like this: Traditionally, a single amplifier sends the same signal to all speakers. This can result in muddy, unbalanced sound. The highs might get lost, the bass can be overpowering, and everything just sounds…flat. JBL Crossover changes all that. It splits the audio signal into different frequency ranges (highs, mids, lows). Then, it sends those specific frequencies to the appropriate speakers. This means: Clearer, More Defined Sound: You hear every instrument, every voice, with crystal clarity. Balanced Audio: No more booming bass or tinny highs. Everything is perfectly tuned. Optimized Coverage: Sound is distributed evenly throughout the space, eliminating dead spots and ensuring everyone gets a great listening experience. Scalability and Flexibility: JBL Crossover systems are modular and can be customized to fit spaces of any size and shape. How AVATAR REIT I is Utilizing the Technology AVATAR REIT I isn't just slapping some new speakers in their properties. They’re working with audio engineers to integrate JBL Crossover into the building’s infrastructure. This means: Smart Zoning: Different areas of a property can have different audio settings. The fitness center might have upbeat, energetic music, while the lobby has calming, ambient sounds. Acoustic Optimization: AVATAR REIT I is using JBL Crossover to address the specific acoustic challenges of each space. They’re considering factors like room size, shape, and materials to ensure optimal sound quality. Premium Tenant Experience: For high-value tenants, AVATAR REIT I is offering customized audio solutions powered by JBL Crossover. This allows tenants to create the perfect sound environment for their businesses – whether it's a retail store, a restaurant, or an office space. Increased Property Value: By investing in premium audio technology, AVATAR REIT I is positioning its properties as desirable and high-end destinations. This translates to higher rental rates and increased property values. “We’re seeing a lot of interest from tenants who are looking for ways to create a more engaging and immersive experience for their customers and employees,” says the representative. “Audio is a huge part of that. It’s often overlooked, but it can have a significant impact on mood, productivity, and overall satisfaction.” Beyond the Sound: A Strategic Investment AVATAR REIT I’s investment in JBL Crossover isn’t just about improving sound quality. It’s a strategic move that reflects the company’s forward-thinking approach to real estate. “We’re always looking for ways to differentiate our properties and create value for our investors,” explains a source close to the company. “We believe that technology is going to play an increasingly important role in the future of real estate. And we’re committed to being at the forefront of that trend.” The company is also exploring other applications of JBL Crossover technology, such as integrating it with smart home systems and using it to create immersive audio experiences in common areas. What This Means for the Future AVATAR REIT I LLC’s innovative use of JBL Crossover technology is a sign of things to come. As real estate becomes increasingly competitive, property owners are looking for new ways to attract and retain tenants. And technology, particularly audio technology, is going to play a key role in that effort. Expect to see more and more properties incorporating sophisticated audio systems designed to enhance the tenant experience and create a more engaging and immersive environment. AVATAR REIT I is leading the charge, demonstrating that investing in sound quality is not just a luxury, but a smart business decision. Contact: AVATAR REIT I LLC 1200 WESTLAKE AVE N, SUITE 1006 SEATTLE, WA, 98109-3543, UNITED STATES 845-598-6778